and secondary researchCollection of existing research data.. Not only are there a number of free tools available when it comes to calculating things such as sample size and confidence levels, but it is also an ideal medium to reach large numbers of people for a relatively low cost. Social networks, blogs, and other forms of social media have emerged as forums where consumers discuss their likes and dislikes, and customers can be particularly vocal about companies and products. Authors: Roger S. Debreceny. The following research questions were raised to guide the researcher during the course of the research: 1. ( Log Out /  Many are worried that this lack of privacy could start becoming too common among users, and more and more of them will willingly share private information for the world to see. When compared to focus panels, discussion groups, studies and surveys, the cost difference is staggering. Users of social media spend one to five hours a week studying, while non-users study 11 to 15 hours per week (Kapinski & Kirschner, 2011). Every action that is performed on the company Web site is recorded in the server logs for the Web site. To examine the impact of social media on academic performance among secondary school students in Lagos State. iv. This is because students these days spend more time chatting with their friends rather than engaging in research or reading their books. %���� Listening labs involve setting up a testing environment where the use of a Web site or application by a consumer may be observed. 1.4 RESEARCH QUESTIONS. Rob Sherman, Facebook’s deputy chief privacy officer, explains that users can actually decide whether or not they want to use certain technological advancements regarding privacy security and that these settings can be turned on and off whenever they want. For example, Google offers Advanced Search (http://www.google.com/advanced_ search?hl=en), Google Scholar (http://scholar.google.com), and Google Book Search (http://www.google.com/books). There are research studies, which find social media useful in the sense that it facilitates teacher-student and student-student interaction and learning improvement. Change ). High-quality Research Support (HQRS) Programme 2 1. Some people believe the information put onto social media sites is being for used for advertising purposes without consent. Why do people use different social media sites? Secondary sources about social media research Aspects of social media are being studied by researchers in many different disciplines such as political science, communications, history, sociology, information science, public health and more. In general however, social media is seeking out as much personal information every chance they get, due to the fact that these sites make more money by submitting this information to gather data. How do you think the demographic of your population affects the outcome of these tests? Many research publications are available online, some for free and some for a fee. To create a solution for the lack of privacy on social media and the leaking of private data, I am going to make flyers to pass out in my classes and put around campus to let students know what could possibly happen to them. It is speculated that an average Nigerian youth spends about six to seven hours on the internet daily, some even do all night browsing. Figure 18.2 Sources of Primary and Secondary Research Data. Primary: Why do people use different social media sites? These two companies do not have a specific target audience as their drink does not contain anything which may be too strong for children, such as alcohol contents. Many of the top research companies feature analyst blogs, which provide some industry data and analysis for free. Through this platform, individuals and organizations create profiles, share and exchange information on various activities and interests. The data can be used as a reference base to measure the accuracy of primary research. My wix website, self-promotes the photography work which i have done over a short period of time. Therefore, they are able to sell their drink worldwide to anyone. It is extremely clear in today’s society that social media has become the main source for communication and an easy way to connect to others. Sifting through secondary data is a necessary precursor for primary research, as it can provide information relevant to sample sizes and audience, for example. Learn the Language of Your Audience for Improved Marketing Appeal. 3. The site which a company decides to promote their product on is important because they have to think about their target audience and how their product is displayed on the site. Searches for scholarly documents on the World Wide Web, with the... ProQuest %PDF-1.5 In addition, people are concerned with the fact that the government has increased their ability to view personal information, due to the terrorist attack on September 11, 2001. “We found that social media use was rewarding up to a point, as it provided informational, emotional and peer support related to COVID-19 health topics,” said Bu … Ho3: There is no significant relationship between the use of social media and study habits of students. Further quantitative research can investigate what proportion of consumers share these problems and which potential solutions best meet those needs. Through the Internet a number of web technologies emerged, and one technology that is making waves with regard to information sharing and communication are the social media networks. The era of the teacher being a reservoir of knowledge has past. Hence, this study will investigate the impact of social media on students’ academic performance among senior secondary school students in education district I of Lagos State. ‘Pepsi’ and ‘Coca Cola’ are two different brands which focus on promoting their beverage, to outdo their competition, they consecutively release many adverts throughout the year, especially during summer, to entice people into buying their product. Companies that transact online have a wealth of data available to them. Importantly, technology entails information and communication which may be defined as the handling and processing of information (texts, images, graphs, instruction) for use by means of electronic and communication devices such as computer, cameras, telephones (Oleabhiele, 2015). Or you can data mine Twitter summarising, for example, how often particular words or phrases crop up. Therefore, using features such as filters and emojis/’Bitmojis’ may interest a specific audience, younger or older, to try the social media site, the success of the site depends on the mindset of their target audience, Research the way in which institutions use media to promote products to an intended audience. It is believed that the use of technology such as internet is one of the most important factors that can influence educational performance of students positively or adversely. Many Facebook users claim they no longer use Facebook and feel it needs to be shut down before anymore private data is released to third parties, or even worse, hackers. Social media privacy has just recently aroused this year, after discovering how much information was leaked by the common app Facebook, and how many people were affected. And online communities clearly offer a significant vehicle for researchers to immerse themselves in the end-user experience. Social media has transformed and impacted on communication, learning, research and education in general.

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